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Asked by
Ingrid Leary
Member for Taieri · Labour Party
Questions
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12226
Question published
Did Health New Zealand obtain cost quotes from Waikato Times, for the three full page advertisements, placed in the Friday 27 March print edition of Waikato Times, ahead of placing the advertisements; if not, on what procurement basis were these advertisements justified?
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12230
Question published
Were the three full page Health New Zealand advertisements placed in the Friday 27 March print edition of Waikato Times part of a broader governmental campaign; if so, what is the total cost of campaign, if anything?
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12233
Question published
After placing three full page Health New Zealand advertisements in the Friday 27 March print edition of Waikato Times, is the government planning to place further advertisements; if so, in which publications and when, if at all?
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12235
Question published
Were the three full page Health New Zealand advertisements placed in the Friday 27 March print edition of Waikato Times, part of a broader governmental campaign; if so, were similar advertisements placed in other publications, and which publications specifically, if at all?
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12236
Question published
When were the three full page Health New Zealand advertisements, in the Friday 27 March 2026 print edition of Waikato Times, commissioned?
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12239
Question published
Did Health New Zealand subcontract a marketing agency for the design of the three full page Health New Zealand advertisements in the Friday 27 March print edition of Waikato Times; if so, which agency, and at what cost, if at all?
Show the remaining 36 questions
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12240
Question published
From which budget line did the three full page Health New Zealand advertisements in the Friday 27 March print edition of Waikato Times come from?
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12243
Question published
Why did Health New Zealand place three full page advertisements in the Friday 27 March print edition of Waikato Times?
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12250
Question published
How did the placement of three advertisements, in the Friday 27 March 2026 print edition of Waikato Times, contribute to improving national health outcomes, if at all?
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12252
Question published
What was the individual cost of placing each one of the three individual Health New Zealand advertisements, in the Friday 27 March 2026 print edition of Waikato Times?
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12257
Question published
What was the total cost of placing the three Health New Zealand advertisements in the Friday 27 March 2026 print edition of Waikato Times?
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12268
Question published
Did Health New Zealand obtain cost quotes from The Post, for the three full page advertisements, placed in the Friday 27 March print edition of The Post, ahead of placing the advertisements; if not, on what procurement basis were these advertisements justified?
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12270
Question published
After placing three full page Health New Zealand advertisements in the Friday 27 March print edition of The Post, is the government planning to place further advertisements; if so, in which publications and when, if at all?
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12272
Question published
Why did Health New Zealand place three full page advertisements in the Friday 27 March print edition of The Post?
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12275
Question published
Were the three full page Health New Zealand advertisements, placed in the Friday 27 March print edition of The Post, part of a broader governmental campaign; if so, were similar advertisements placed in other publications, and which publications specifically, if at all?
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12277
Question published
Were the three full page Health New Zealand advertisements, placed in the Friday 27 March print edition of The Post, part of a broader governmental campaign; if so, what is the total cost of campaign, if anything?
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12278
Question published
When were the three full page Health New Zealand advertisements, in the Friday 27 March 2026 print edition of The Post, commissioned?
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12280
Question published
Did Health New Zealand subcontract a marketing agency, for the design of the three full page Health New Zealand advertisements in the Friday 27 March print edition of The Post; if so, which agency, and at what cost, if at all?
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12281
Question published
From which budget line did the three full page Health New Zealand advertisements, in the Friday 27 March print edition of The Post, come from?
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12282
Question published
How did the placement of three Health New Zealand advertisements, in the Friday 27 March 2026 print edition of The Post, contribute to improving national health outcomes, if at all?
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12283
Question published
What was the total cost for the three full page Health New Zealand advertisements, and the individual cost of each advertisement, placed in the Friday 27 March print edition of The Post?
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12284
Question published
Did Health New Zealand obtain cost quotes from The New Zealand Herald, for the three full page advertisements, placed in the Friday 27 March print edition of The New Zealand Herald, ahead of placing the advertisements; if not, on what procurement basis were these advertisements justified?
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12285
Question published
Were the three full page Health New Zealand advertisements, placed in the Friday 27 March print edition of The New Zealand Herald, part of a broader governmental campaign; if so, what is the total cost of campaign, if anything?
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12286
Question published
After placing three full page Health New Zealand advertisements in the Friday 27 March print edition of The New Zealand Herald, is the government planning to place further advertisements; if so, in which publications and when, if at all?
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12287
Question published
Were the three full page Health New Zealand advertisements, placed in the Friday 27 March print edition of The New Zealand Herald, part of a broader governmental campaign; if so, were similar advertisements placed in other publications, and which publications specifically?
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12288
Question published
When were the three full page Health New Zealand advertisements, in the Friday 27 March 2026 print edition of The New Zealand Herald, commissioned?
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12289
Question published
Did Health New Zealand subcontract a marketing agency, for the design of the three full page Health New Zealand advertisements in the Friday 27 March print edition of The New Zealand Herald; if so, which agency, and at what cost, if at all?
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12290
Question published
From which budget line did the three full page Health New Zealand advertisements, in the Friday 27 March print edition of The New Zealand Herald, come from?
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12291
Question published
Why did Health New Zealand place three full page advertisements in the Friday 27 March print edition of The New Zealand Herald?
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12292
Question published
How did the placement of three advertisements, in the Friday 27 March 2026 print edition of The New Zealand Herald, contribute to improving national health outcomes, if at all?
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12293
Question published
What was the individual cost of placing each one of the three individual Health New Zealand advertisements, in the Friday 27 March 2026 print edition of The New Zealand Herald?
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12294
Question published
What was the total cost of placing the three Health New Zealand advertisements in the Friday 27 March 2026 print edition of The New Zealand Herald?
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12766
Question published
Did Health New Zealand obtain cost quotes from The Press, for the three full page advertisements, placed in the Friday 27 March print edition of The Press, ahead of placing the advertisements; if not, on what procurement basis were these advertisements justified?
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12767
Question published
Were the three full page Health New Zealand advertisements, placed in the Friday 27 March print edition of The Press, part of a broader governmental campaign; if so, what is the total cost of campaign, if anything?
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12768
Question published
Were the three full page Health New Zealand advertisements, placed in the Friday 27 March print edition of The Press, part of a broader governmental campaign; if so, were similar advertisements placed in other publications, and which publications specifically, if at all?
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12769
Question published
When were the three full page Health New Zealand advertisements, in the Friday 27 March 2026 print edition of The Press, commissioned?
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12770
Question published
Did Health New Zealand subcontract a marketing agency, for the design of the three full page Health New Zealand advertisements in the Friday 27 March print edition of The Press; if so, which agency, and at what cost, if at all?
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12771
Question published
From which budget line did the three full page Health New Zealand advertisements, in the Friday 27 March print edition of The Press, come from?
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12772
Question published
Why did Health New Zealand place three full page advertisements in the Friday 27 March print edition of The Press?
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12773
Question published
How did the placement of three advertisements, in the Friday 27 March 2026 print edition of The Press, contribute to improving national health outcomes, if at all?
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12774
Question published
What was the individual cost of placing each one of the three individual Health New Zealand advertisements, in the Friday 27 March 2026 print edition of The Press?
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12775
Question published
What was the total cost of placing the three Health New Zealand advertisements in the Friday 27 March 2026 print edition of The Press?
Answered by
Hon Simeon Brown
Member for Pakuranga · National Party · Minister of Health
Answer
I am advised that after years of mismanagement, wait times are reducing under this Government. Clear improvements are being delivered across all five Government health targets, with the quarterly results for October to December 2025 showing year‑on‑year gains and more Kiwis accessing care sooner This is being driven by putting patients and refocusing our health system around clear health targets. That’s because we know that improving health targets improves national health outcomes. These advertisements are designed to show the public that progress is being made after years of sustained decline between 2019 and 2023. Health target advertisements are published quarterly to update the public on Health New Zealand’s progress towards achieving health targets to achieve better health outcomes for all New Zealanders. Advertisements were published in the New Zealand Herald, The Post, The Press, The Waikato Times, and The Otago Daily Times and are not part of a broader governmental campaign. The advertisements’ design was produced by Health New Zealand staff as part of their routine duties and the next quarterly advertisements are due to run in June 2026. Health New Zealand advises that they obtained quotes for the three full page advertisements placed in the Friday 27 March print edition of the newspapers. Health New Zealand requested the costs from its media agency in January 2026. I am further advised that the cost for the full-page advertisements is the Newspaper Publishers Association package rate, which offers a 50% discount, which is more economical than the typical government discount of 30 to 45% off ratecard prices. The three full page Health New Zealand advertisements were funded from Health NZ's 'Communications and Engagement' budget line. Cost by newspaper is broken down below. I note that this is significantly less than was spent by Waka Kotahi NZ Transport Agency on the Road to Zero campaign in 2021/22 and 2022/23 FYs when at least $62,156,834 was spent on promotional and education campaigns. Waikato Times: I am advised that the total cost of the three advertisements in The Waikato Times was $6,393.60, excluding GST, and the individual cost of three advertisements was $2,131.20, excluding GST. The Post: I am advised that the total cost of the three advertisements in The Post was $6,998.40, excluding GST, and the individual cost of each of the three advertisements was $2,332.80, excluding GST. New Zealand Herald: I am advised that the total cost of the three advertisements in the New Zealand Herald was $17,844.60, excluding GST, and that the individual cost of each of the three advertisements was $5,948.20, excluding GST.