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Asked by
Camilla Belich
List MP · Labour Party
Question
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How much has been spent on external communications, public relations, advertising, or media monitoring by each department or entity for which the Minister is responsible in each financial year since 2021/22, broken down by department or entity and by spending category?
Answered by
Hon Tama Potaka
Member for Hamilton West · National Party · Minister of Conservation
Answer
I am advised that the Department of Conservation undertakes a range of advertising and promotional campaigns, including vital campaigns to promote health and safety for those visiting conservation land and to inform New Zealanders and international visitors about our nationwide network of huts and tracks. This includes work to develop and publish advertising material, radio advertising, audio-visual material, printed material, and social media material to ensure that a broad range of the public hear these important messages. The breakdown by financial year of the Department’s advertising and promotional campaigns and media monitoring is attached.
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