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What evidence, if any, by title and date is New Zealand's inclusion in the Michelin Guide estimated to bring up to 36,000 additional international visitors a year?

Answered Question 35554 (2026)
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Asked by

Glen Bennett

List MP · Labour Party

Question

  • What evidence, if any, by title and date is New Zealand's inclusion in the Michelin Guide estimated to bring up to 36,000 additional international visitors a year?

Answered by

Hon Louise Upston

Member for Taupō · National Party · Minister for Tourism and Hospitality

Answer

Tourism New Zealand tracks arrivals growth along with a range of other measures to help understand the impact of Michelin on visitation to New Zealand. For example, awareness of New Zealand as a Michelin destination, and food and beverage as a driver of destination choice.